(Photo report by Dimer van Santen, eCommerce Manager at Ace Jewelers Group)

This week, Breitling presented their new collection at Ace & Spyer Jewelers in Amsterdam. Watches, champagne and good food, a great combination!

The new models clearly wear the Breitling signature. For me, three models caught my attention. The Superocean II (with yellow inner bezel), the Blackbird Blacksteel and the B01 with brushed bezel.

The new Superocean doesn’t only look good, it also sits perfectly on the wrist. I don’t have big wrists, so 42mm is just fine. Due to the small dial, the watch feels a lot smaller than my Pilot Chrono or Vintage Ingenieur. The bezel feels firm, but handles well and the rubber insert feels nice. I can see myself wearing one of these!

When I first saw the B01, I was a bit shocked by the bezel. It was too much bling for my taste. After I’ve worn the watch a couple of times, I got used to it, but a polished bezel was still not for me. Luckily Breitling also noticed that not everyone is fond of the polished bezel, so from now on you can order the B01 with a brushed bezel. The really is the finishing touch for this watch.

Unfortunately I didn’t have a change to make a picture of the new Blackbird. This watch was so popular, I couldn’t get a hold of it.

Another showstopper was this Avenger Code Yellow. Too bad Breitling decided to polish the stenciled numerals, I liked the white Skyland numerals better. Either way, this is a beautiful watch. The yellow hands give a nice contrast and the new rubber strap also looks the part.

Breitling brought the Chronospace back to life to replace the Airwolf. With a diameter of 48mm, this is a watch for the big boys. For me it is a bit too big. With a grey dial and a brown strap, this watch looks great. It has an alarm that rings at 90dB!! That is loud, when exposed to repeating noise of 90dB and louder, permanent hearing damage can occur. Better not leave this watch next to your ear when the alarm rings!

With the retro mesh bracelet, you also have a winner!

Just like Rolex, Breitling also has the Hulk. The Superocean Heritage is now available in dark green.

The Cockpit is in the witness protection program. They gave it a facelift and a new name: Galactic. The Galactic is available in 32 and 41mm and of course with a chronograph. The bezel is obviously inspired by the B01 and they changed the dials.

Ofcourse there was a lot of watch talk.

Father and son Koster (Breitling Netherlands)

John Travolta imitation contest:

Edgard Koster and Bernard Werk (Watching)

I wasn’t the only one taking pictures.

It was a nice evening with great people and watches. I’ll take the Superocean II with yellow bezel and rubber strap please

If you have any questions, feel free to contact me directly by phone: +31205711562 or by e-mail: info [at] acejewelers.com

At Ace & Dik Jewelers, located on the Van Baerlestraat 46 in Amsterdam (The Netherlands), we are proud to have a created a wall where we will expose new and contemporary artists. We started with the Dutch artist Rob Wagschal and his innovative piece we nick-named “The Journey“.

"The Journey" by Rob Wagschal on display at Ace & Dik

Rob Wagschal decided a number of years ago to give in to his desire and entirely devote himself to his art expression. He works in his studio in Amsterdam North and so far only exhibited his work collectively with other colleague artists in Amsterdam. Already during his university years in the United States, he was captured by the arts, also in practical sense, by enrolling in studio time on campus. Many years later the opportunity presented itself to continue this interest that resulted in the development as aforementioned.

His first solo exhibit was held from June till mid October 2009, illustration how mixed media, demonstrated in his work, captured him.
For an overview of his work, please visit: www.wagschal.nl

To view “The Journey” live and/or purchase the marvellous piece of art, please visit Ace & Dik.

Breitling Novelty Show 2010 at Ace & Spyer Jewelers

ENGLISH TEXT

Hereby we wish to invite you to come and see the brand new Breitling wristwatches, during our annual Breitling Novelty Show. While drinks and snacks are served you can try on the newest Limited Edition watches, the brand new Superocean midels and other specials. During the show you will also have the opportunity to sign in on the newest models.

You and yours are welcome on Monday 17 May 2010 from 17.00 hours until 21.00 hours at the Breitling Corner at Ace & Spyer Jewelers, located at Koningsplein 1 (Corner Flowermarket) in Amsterdam (The Netherlands).

RSVP via: rsvp@acejewelers.com

DUTCH TEXT:
Hierbij willen wij u van harte uitnodigen om de nieuwe Breitling horloges te komen bezichtigen, tijdens onze jaarlijkse Breitling Show. Onder het genot van een hapje en een drankje kunt u de allernieuwste Limited Editions, de nieuwde Superocean modellen en andere speciale modellen zien en passen. Tijdens deze show krijgt u de kans om bij ons als eerste in te tekenen op de nieuwste modellen.

U bent van harte welkom op maandag 17 mei a.s. vanaf 17:00 tot 21:00 uur bij Ace & Spyer Juweliers op het Koningsplein 1 te Amsterdam.

Indien u al weet dat u in de gelegenheid bent om te komen, dan wensen wij dat graag te weten. Graag vernemen wij de namen van u en uw partner(s) via: rsvp@acejewelers.com

Currently the Ace Jewelers Group is the only retailer in the Netherlands (besides the Gucci Pilot Boutique) that is authorized to sell Gucci Jewelry at Ace & Dik and Ace eBoutique. During Basel we had a sneak preview of the new models, please share you opinion:

Gucci Jewelry Silver Collection 2010

Gucci Bracelet in silver and bamboo

Gucci Jewelry Silver Cufflinks

Gucci Jewelry Silver pendant and hanger

Team Ace has been crazy about Omega since 1975 and on the location of Ace & Dik Jewelers (Van Baerlestraat 46, Amsterdam) Omega watches have been sold and serviced since 1930s.

Although Omega does not appreciate pictures taken of anything inside the stand at Basel, but we had to share the amazing Omega Speedmaster Apollo-Soyouz Limited Edition (Reference: 31130423099001):

Omega Speedmaster Apollo-Soyouz Limited Edition (Reference: 31130423099001)

Omega Speedmaster Limited Edition 2010

Back side of the Omega Speedmaster Apollo-Soyouz

Wrist shot of 2010 Omega Speedmaster Limited Edition

We ordered several of these amazing versions of the Omega Speedmaster Professionals. The Apollo-Soyouz Limited Edition has been fitted with a real metorite dial and sapphire crystal. There will be only 1975 pieces made of worldwide and it will retail for EUR 6.150 including VAT (for non EU-citizens, the retail price is EUR 5.168). To pre-order your limited edtion version of this watch, please send an email to the Ace Concierge Service via info [at] acejewelrers.com with subject: “Order 31130423099001″.

Hamilton Watches is brand that we really admire, because they are so innovative and have great value for money. Last year Hamilton presented the Hamilton ODC X–02 (H51571339), which was spectacular. This year they took it to another level… Again! This year they present the Hamilton Timeplayer (H51511331 – soon available at www.AceJewelers.com):

Hamilton Timeplayer (H51511331)

During our visit to the Hamilton stand in Basel, we had the honor to meet and interview the Head of Product Management, Hakim El Kadiri. Please click here below to see the video, while he explains how the Timeplayer works:

On top of that, they also made a clock for the wall of the Timeplayer that works in the same way:

Hamilton Timeplayer wristwatch next to Timeplayer wall clock

Hamilton Timeplayer wristwatch on a average size wrist

In case you wish to pre-order this watch or receive more pictures from different angles, please contact the Ace Concierge service via info [at] acejewelers.com

They also launched a complete new case and model: Hamilton Railroad H40686335 (all black version)

Hamilton Railroad H40686335

They also re-introduced some legendary watches:

Hamilton Khaki Pioneer with leather cover H60419533

Set of Hamilton all new Lord Hamilton watches H32816531

Hamilton Pulsomatic 2010 re-edition with hybrid movement H52585339

Oris is one of the few Swiss watch brands that is over 100 years old, that is independent (read: owned by a family and not big corporation) and makes only mechanical movements. So, again this is another brand that Team Ace is very fond of. Not only very unique and innovative, but also great value for money.

Last year Oris launched the ProDiver Chronograph and this year they created a 49mm Limited Edition watch of 2.000 pieces from titanium with a DLC coating in ‘gunmetal finish’ and a Tungsten bezel. All in name of the Italian Col Moscin hence the Italian flag as power reserve):

Oris Col Moschin Limited Edition Ref: 66776457284

Oris Limited Edition 2010 Diver Set 49mm

Oris Darryl OÝoung Limited Edition Ref: 73375897714

This is only a small selection of the Oris watches that have been ordered for Ace & Spyer Juweliers today. We have more pictures available and soon the complete new collection will be also available on our eBoutique: http://www.AceJewelers.com

Happy birthday to TAG Heuer. This year they exist 150 years! The innovations keep on coming! TAG Heuer is also on a roll. This year they finally took the revolutionary Monoca V4 in production. There will only be 150 pieces made for the impressive anniversary and will retail around EUR 150.000 (to reserve yours, please contact the Ace Concierge Service ASAP).

TAG Heuer tries to launch a concept watch each year and again they succieded to revolutionize the watch industry. The created the Grande Carrera Pendulum, you can see all the specs and movie on the specially developed micro website by TAG Heuer: http://baselworld.tagheuer.com

Here are some highlights and watches Ace Jewelers will stock very soon:

TAG Heuer F1 Ceramic/Steel 2010

TAG Heuer Carrera Calibre 1887 Manufacture Chrono with power reserve

TAG Heuer Carrera Calibre 1887 Limited Edition (sorry for bad picture)

TAG Heuer Stopwatch Limited Edition 2010 Edition

TAG Heuer Monaco Calibre 11 (2010 Limited Edition)

TAG Heuer - Heuer Silverstone Limited Edition watches

TAG Heuer - Heuer Silverstone Limited Edition Set (front & back)

TAG Heuer - Heuer Silverstone Blue Limited Edition

This is only a small selection of the many (Limited Edition) watches we ordered and photgraphed during BaselWorld 2010. For additional pictures and/or pre-order, please contact our Concierge Service via info [at] acejewelers.com or visit our eBoutique (we are an authorized TAG Heuer retailer – also for online sales): http://www.AceJewelers.com

Breitling keeps on innovation, year after year. Last year they had fantastic news to celebrate their 125th anniversary. Not only a magnificent book, but also ofcourse the launch of the manufacture B01 calibre housed in a stunning Chronomat B01 watch. A larger Chronomat case with all new bezel. This year almost all the new models and adjustments have the same bezel (lunette) as the B01 with the characteristic numerals. We will let the images speak for themselves:

Breitling Chronomat Blackbird in an actual black case (finally).

All new Breitling Chronospace with a stunning 48mm case

Breitling Avenger Limited Edition 2010

All new Breitling Superocean in five colours with rubber bezel

Breitling for Bentley GMT Limited Edition (Black case)

 This is just a small overview of the new models Breitling will be launching in 2010. For a full overview, please send an e-mail to Ace Jewelers Concierge Service via: info [at] acejewelers.com

As you can have read on this blog on 16 October 2009, Ace Jewelers Group was the first online jeweler in the world in which  people can try on jewels virtually via their website using, a revolutionaryAugmented Reality retail tool, Holition . Ace Jewelers presents their own designed jewels through Holition, enabling their clients to try on the jewels online at home.

During Basel 2010 Holition presented the next generation of Holition and therefore the cutting edge of Augmented Reality… Ace will soon present Ace Augmented Reality 2.0! To be continued, but here a sneak preview:

Ace Holition Augmented Reality Second Generation

 To try on our Ace Pave Eternity Rings, please visit the dedicated Augmented Reality page at the Ace eBoutique.