Posted by: acejewelers | April 7, 2008

Team Ace Trade Show Review: Basel Day 1

Today, Team Ace traveled from Amsterdam to Basel after finishing work. This is the 33rd year Ace Jewelers will be present at the most important trade show for watches, jewelry and gem stones.

Five years ago Breitling started to ‘spoil’ its dealers during the BaselWorld week with unique parties. Every year it is a secret what the theme of the party will be, where the party will be organized and how to get there. The first year it created such a buzz, that even non-Breitling dealers wanted to attend these parties. This year there was an Italian theme with great food, spectacular dance, amazing singers and a grand final in a night club. And what I love the most about these parties, not ONCE is the name Breitling mentioned or displayed anywhere!

.: If you don’t have these sought-after tickets, you don’t get on the train! :.

Breitling Party Tickets

.: Boys with Toys = Watch & Cars :.

Breitling Party 2008

.: The Team of the night was “Italia 1950” :.

Breitling Party 2008

.: Show Time :.

Breitling Party 2008

.: At the end it reminded us of Studio 54 :.

Breitling Party 2008

Tomorrow some serious Watch News! Keep posted!

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Responses

  1. […] Greg Mankiw wrote an interesting post today onHere’s a quick excerptThis is the 33rd year Ace Jewelers will be present at the most important trade show for watches, jewelry and gem stones. Five years ago Breitling started to ’spoil’ its dealers during the BaselWorld week with unique parties. … […]

  2. Looks like a cool party! Enjoy Basel!

    RJ


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